Guides for shop owners
You already have Naver Place and Instagram — do you need a website as well?
Honestly: for a neighborhood shop that serves only Korean customers, Naver Place — the business listing on Naver, Korea’s main search and map service — plus Instagram is often enough. A website helps in the cases below.
When a website helps
- You’re in an area foreign visitors come to — they use Google Maps and Google Search rather than Naver Map, and they pick the places that have information in English
- You want bookings and inquiries in one place
- Your menu and prices change often and you want to manage them in one place
- You’re growing the brand toward more locations or wholesale
When you can do without one
- A neighborhood shop that lives on regulars
- A shop whose sales come mainly from delivery apps
This guide was written by Gyeol, a website service for small shops. Use it as it is, whether or not you use Gyeol.
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